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Why Graphic Design is Important for SEO: Exploring the Relationship

Updated: Mar 24, 2023

With the advancement in the digital world, things are changing rapidly, and your website’s success rate no longer depends just on the amount of information it has on it.

Graphic design and SEO are considered the two most important elements of a successful digital marketing strategy. Where SEO focuses on improving the visibility of your website, graphic design helps to make it appealing to visitors.

We are going to discuss why these two elements are co-related and what you can do to optimize your website in terms of SEO by graphic design.

How Does Graphic Design Affect The SEO – Factors Affecting Website Ranking on Google

Let us first understand how Google rates your website. It depends on the following three factors.

Time to Load Media

What time does it take to load the largest size of media on your website? If it is too long, the Google ranking will be low.

Time to Load Website

What time does it take a user to load your website and use it? The longer the period, the lower the ranking.

Usability of Website

What time does it take a user to finally find the information they need on your website? If the website layout is too complex, Google will rank it low.

How Can Graphic Design Improve SEO?

Who does not want to rank their website in the first few searches? Here comes the graphic designing part, which can help your website to rank better in SERPs.

Reduce the Media Size

A graphic designer can optimize the media on your website and reduce its size effectively without losing quality. The small-size media will load faster, and your website will work faster.

Enhance the Website Layout

A graphic designer can create an interactive layout for your website and include attractive media, so visitors can easily find what they are looking for.

Enhance the Page View

When the page view is compelling and pleasant, it positively affects the usability of the website.

Optimize Website for Mobile View

You can optimize your website view for mobile users with the help of a graphic designer, as many people prefer to use mobile for their feasibility as well.

Contact us today at Prim and Proper Ink to get the best graphic design services for your website, servicing Henry County, GA and beyond.

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